At the Maoyan film list launch event, Zhang Bo introduced Maoyan's long-form IP collaborations↓ - Will soon collaborate with "Sailor Moon." - The "Honor of Kings" film directed by Zhang Chiyu and supervised by Shen Teng is set to release in 2028. - "The Legend of Luo Xiaohei 2" sold 140,000 pieces of merchandise, indicating a shift from traditional box office economics to a diversified ecosystem. Future development with this IP will continue. For short-form IPs, collaborations will include Ali, Potato Puppy, and Xing Youye. Zhang Bo stated: "IPs are undoubtedly our second growth curve for Maoyan, and we aim to build new moats. The ultimate goal is to establish an organization that leads in IP management."
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