I. Creation Background of the Mingji Series The Mingji animation series originally stemmed from a five-minute short film created by L-KEY Studio, simply titled "Mingji." In 2008, this short film, with almost no promotion, miraculously stood out among many outstanding online animations of the year. With its fresh and natural storytelling style, exquisite production, and beautiful visuals, it won the favor of a considerable number of viewers, evoking memories and resonances of the tender emotions of youth for many. After watching "Mingji," many netizens exclaimed in surprise, "Domestic animation can also be so beautiful and exquisite!" "Mingji" won over a dozen animation awards, including the Best Short Film Award at the 5th Golden Dragon Awards, the China Special Award at Japan's 2008 TBS Digicon6 Animation Competition, the Bronze Award for Short Films at the 2008 National College Student Original Animation Competition, and the Best Director Award. It also became one of the first online animation projects supported by the Ministry of Culture's "Original Animation Support Plan." After "Mingji," Luxing Animation Company, with L-KEY Studio at its core, was officially established and began producing the second short film of the Mingji animation series, "Mingji: First Love." This 6-minute and 24-second short film boldly adopted an MTV format and released the theme song "Remember This Song." The entire film was completed at the end of 2009 and released online in early 2010, marking the first step in the "series" journey of Mingji animation. In addition to the MTV version of the Mingji series, preliminary planning for the film version of Mingji has also begun. With passion igniting dreams, the Mingji series aims to become the top domestic youth animation brand! In September 2010, L-KEY Studio will proudly release the third short film of the Mingji series, "Mingji: The Choice." Each installment of the Mingji series is a meticulously crafted, high-quality short film, a heartfelt offering from the L-KEY team to viewers who love domestic animation. The Mingji animation series focuses on the pure and unforgettable friendships of youth, striving to use the most sincere animation lens to restore the profound memories of the past in people's hearts. II. Creation Details of "The Choice" Starting from the second installment, "Mingji: First Love," the Mingji series launched a long-term essay contest. L-KEY selects outstanding submissions to adapt into animated short films. This activity has received widespread support from Mingji fans. Both "Mingji: First Love" and "Mingji: The Choice" are based on the emotional stories of fans themselves. These stories may be ordinary, without much hype, but they are close to life, filled with genuine emotions, making them more relatable to viewers. If "Mingji" tells the story of emotional awakening among middle school students in the 1970s and 1980s, "Mingji: First Love" resembles a "puppy love" story of high school students in the 1990s. "Mingji: The Choice," on the other hand, focuses on the subtle "heart-fluttering" moments between young boys and girls who love painting against the backdrop of China's art college entrance exams, presenting a beautiful youth that is melancholic yet not sorrowful. III. Detailed Information 1. Title "Mingji: The Choice" <Always Remember: The Choice> 2. Positioning: A Chinese-style realistic campus-themed 2D animation. 3. Release Date: October 6, 2010. 4. Duration: 6 minutes and 37 seconds, with a 30-second trailer. 5. Key Creators: Supervisor — Lei Tao Coordinator — Liu Min Director/Lead Artist — Zhang Fengcheng Screenwriter/Producer — Lei Shan Music — Guo Chuan, Chen Pengjie Voice Actors — JO Jiaojiao, Lin Ruoxiaofeng Background Art — Gan Jie, Zhang Fengcheng Original Animation — Zhang Fengcheng, Wang Tiqun, Liang Xin, Huang Jingxiang 6. Synopsis: A girl named "Cang," obsessed with painting, and a boy named "Ye," gifted in art, share ordinary days filled with an emotion called "heart-fluttering." Under the current education system, getting into a prestigious university is almost the only "goal" for all high school students, and Ye is no exception. As an art student, entering China's top art academy is undoubtedly his current pursuit. However, there are always exceptions. Cang does not need to face the college entrance exams; she only wants to paint. Yet, due to a certain reason, she
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